Modest is hottest. It’s a phrase that was coined a few years ago to convince Christian women that dressing modestly is sexy and attractive. Because that’s what women care about, right? The male gaze. Knowing that they’re considered pretty and desirable despite ankle-length pants and neck-high collars.
I hate this phrase and everything it communicates. Hate it, hate it, hate it.
It’s not because I like to walk around in short dresses and cleavage-baring shirts. In fact, you’d be hard pressed to find a skirt in my closet, let alone one that falls above the knee. I love pants, and I’d rather not spend my day constantly adjusting a low-cut shirt to ensure that my “girls” are properly concealed. But every time someone says, “Modest is hottest,” my shoulders go up around my ears. A friend said it on Facebook last summer, and I responded with, “True. I wore jeans outside the other day and nearly had a heat stroke.” (Perhaps not my finest moment.)
“Modest is hottest” is a phrase that needs to disappear. Immediately. It needs to be completely erased from the Christian lexicon—because it plays right into the secular objectification and hyper-sexualization of women.
Let me explain.